Back to all workIndependent practice · 2021 – Present
Eostrix
The business where I learned what it means to put my own judgment on the line.

My part in the story
My lab, my playground, and the business where I place my boldest bets. Initially I just wanted to become a CEO; but later this is where I learnt Risk Management, Leadership, Strategic Thinking, and what it takes to be a 'Founder'. This is also the place where I got to reinvent myself and work with some of the brands I love.
A place to make the call
Eostrix became a place to learn risk management, leadership and strategic thinking by doing the work. It also gave me room to reinvent my practice and work with brands I cared about.
Projects in this chapter